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NORTHERN TRUST BANK, 2007-2008 Senior Manager, Rich Media Design and Development | Drove design & interactive uplift
I was the sole online designer at Northern Trust, driving strategic branding and design of all internal and external online initiatives. I also developed style guides and managed and art directed third-party vendors and freelancers. Over the course of my tenure a lot of alignment on brand standards and a new visual identity was reinforced and well-received both internally and externally by our customers.
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Our new sponsorship of this PGA golf tournament allowed opportunities to have some fun with the brand.
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I designed and programmed a lot of Flash animations, tributes, sales & marketing demos, and of course, banner advertising. I worked extensively with the in-house advertising department and Marketing to ensure alignment of the brand.
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